How to run a business

 

Writing about business is a broad task, so here are some articles and videos about many different topics that anyone in business should consider. Even if you are a small business owner, it is useful to be aware of these topics.

These articles cover both strategy and tactics, both are needed to run a business effectively. They also cut through some of the misinformation out on the Internet, and most are backed with references, allowing you to see the original sources.

These business articles will also answer the question, “how do I run a business,” and while no one resource can really answer that, please ask any questions or contact me if you have an article idea for something I haven’t covered. Enjoy these articles, and I hope to see you as a  successful entrepreneur!

As always, your comments are appreciated.


Business Articles

Business Law

Business Law

Business law is something most entrepreneurs think of, but it is one of the most important aspects of managing a business. If you don't know the laws, you could end up being taken advantage of, or worse yet, in violation of the law. When you run...

Alternative Dispute Resolution

Even though not always seen as fair, alternative dispute resolution can save litigants money. Because of the money saving potential Cheeseman notes, “approximately 90% of all lawsuits are settled prior to trial” (2004, p. 4). Another consideration whe...
Business Negotiation Case Study - Juwan Howard

Business Negotiation Case Study - Juwan Howard

  When entering a business negotiation you must be prepared. This is an introductory business negotiation case study that focuses on Juwan Howard and is based on publicly available information. This case study discusses the benefits, both tangible and intangible, and costs as they appear to relate to each party. As stated in the conclusion, some of this is speculation since I was not privy to anything but public information.

LLC Vs corporation case study

Case Study - XYZ Enterprises Many factors go into entity selection and XYZ Enterprises has a few unique issues related to its business type. The main value in XYZ Enterprises is its copyrights. Copyrights are protected, in the United States,...

Business Strategy Articles

Business strategy is something many small business owners struggle with. They are busy putting out fires. Putting out fires is tactical. Because they are doing something, the feel that something is getting done. What many of them don't realize...
Chunking as a decision making tool

Chunking as a decision making tool

One method of problem solving or decision-making is a process called "chunking". Chunking is grouping or categorizing related issues or information into the smallest, most meaningful unit. Think about how hard it would be to read a 300-page book without...

Global Business Strategies

Globalization Many people think of globalization as the transfer of jobs to foreign countries. While this is certainly one part of globalization, a true definition would have to include the interconnectedness of everything around us. The interconnections...

Importance Of Strategic Planning

Maywood Entertainment is a struggling music publishing company that specializes in ethnic music and ethnomusicology. Maywood Entertainment has been in existence for over 15 years, mainly to protect copyrights owned by the principals. The copyrights,...

Creativity and Innovation

Some of the most misunderstood aspects of business are creativity, design, and innovation. Part of the confusion stems from the many definitions and theories that exist for each term. Taken as a whole, these definitions of these terms tend to overlap...

Creative Intelligence

Creative intelligence is simply how an individual perceives the world around them (Rowe, 2004). Rowe (2004) continues to point out that any act which is new and has a useful outcome can be considered as using creative intelligence . This opens the...

Economics

An entrepreneur should understand at least the basics of economics. The law of supply and demand, the invisible hand, and how they affect business owners and managers. Here are some articles on basic economics to help anyone who wants to run a business. Economics...
Law of Supply and Demand

Law of Supply and Demand

Supply and demand are probably the most recognized economics related words. Even though they are commonly used, the true definition is probably a little different from what most people think. Demand should not be confused with want. People want...
Living Wage

Living Wage

The subject of “living wages” or higher minimum wages has sparked vigorous debate in every city or state where the issue has been put on the ballot. The subject invokes partisan politics with the left declaring “big business” only wants profit, and the right stating the market should determine wages. The truth economically tells a different story.
Pay in Public Companies

Pay in Public Companies

For many years politicians have been complaining about the perceived over-paying of management in public companies. Everyone has heard about the huge golden handshakes given departing executives upon leaving companies they have destroyed. John McCain...
What is Economics

What is Economics

Economics is a new science and according to Heilbroner (1999) the first economist was Adam Smith who lived in the late eighteenth century. Economics is also called the “dismal” science, a phrase coined by Thomas Carlyle in reaction to the pessimistic pre...

Marketing Articles

Here are some articles on marketing. They include "traditional" marketing, you know, what the business school grads are taught, and also the "new" marketing, or what you learn in the trenches. Marketing Articles

Automatically Post To Twitter

Twitter is a good way to get publicity, but the biggest problem (at least for me) has always been keeping up with my tweets. Well, back in December of 2009, Google quietly added a feature to FeedBurner that allows you to connect your Twitter account...

Fry cook to millions sales letter (parody)

Please note , this is entirely fictitious, and any similarity to any guru marketers sales letter is entirely coincidental. Also, if you can't figure this out, there is no product, and no way to pay me money. This is parody, not reality, although it could...

Just Hit Unsubscribe

I was at an event for internet marketers last weekend and a common theme came up. Who should I follow? I have to say the the IM (internet marketing) space is the most polluted narcissistic, good ol' boy club there is. People will argue with me, people...

Marketing Mix Definition

Dividing the multitude of marketing variables or mix into four distinct categories makes it much easier to formulate a marketing strategy. The four categories are (1) product, (2) place, (3) price, and (4) promotion, and are commonly called the “four p...

SWOTT analysis

This is a fictional case study on how to use a SWOTT analysis when starting a new business or expanding an existing one. All information is fictional except the facts about Trader Joe's. This is not a proposal to them, or anything based on inside...

Testing and Control

All marketing plans need to include a control phase that tests marketing methods against the quantified goals of the marketing plan. Most companies use sales analysis tracing “sales revenues to their sources, such as specific products, sales territories, o...

Use Keywords In Your Page Titles

Most SEO "experts" recommend using keywords for the page titles. Don't confuse the title tag with the meta tags, but you should still consider all search engine optimization within the context of the entire picture. The text that you place in the title...

What Is Your Story

Or why nobody cares. I was talking to a few internet marketers the other day and we were discussing what makes a "guru." This is a topic that not many people really think about, at least not the people I talk to. We all agreed though that anyone...

Organizational Behavior Pages

Most business owners never really think about organizational behavior. It is important, but it does have a misleading name. Organizational behavior encompasses many areas of your business including team building, company "culture,"  diversity, communication ...

Effective Team Building

Teams have existed in some form for as long as humankind and many books and articles have been written about how teams work. Most people have been on teams with mixed results. Teams can have a tremendous impact on an organizations performance, yet...

Organizational Behavior Terminology and Concepts

Schermerhorn et al (2005), define organizational behavior (OB) as “the study of human behavior in organizations” (p. 3). OB uses scientific methods to test hypotheses. OB is also a multi-disciplinary study, taking knowledge from social and behavioral sci...

Third Party Conflict Resolution

There are many methods of conflict resolution. This fictitious case talks about third party conflict resolution. These cases can help you create a conflict resolution lesson plan. You should also look for other cases, and if necessary create your...

Understanding and Managing Diversity

Many factors influence an individual’s behavior. In both personal and business settings understanding these factors improve an individuals or groups ability to function. Managers using this understanding of individual behavior have better results a...

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