Twitter is a good way to get publicity, but the biggest problem (at least for me) has always been keeping up with my tweets.
Well, back in December of 2009, Google quietly added a feature to FeedBurner that allows you to connect your Twitter account to your RSS feed through FeedBurner. This is helpful since your posts are sent out to your Twitter followers almost instantly once you publish the post. Not to mention the backlinks which can’t hurt.
How It Works
In case you are unfamiliar with how RSS feeds work, here is an example. Whenever I post an article at Jon Griffin, FeedBurner reads my feed (you can see it here: http://jongriffin.com/feed) and then sends a tweet to my Twitter account.
In case you are wondering, it seems to only use one Twitter account, but there are workarounds, and since it is more advanced if you need to know how, leave a comment.
If you are using WordPress, you should use the excellent FD Feedburner plugin. This will automatically redirect your WordPress feeds to FeedBurner. If you don’t have a FeedBurner account, you can set one up very easily by going to http://feedburner.google.com/ and following the instructions.
Here is an example of the feedburner tweet using the Google short URL’s.